This will also ensure that the business card continues to remain handy even a few months or years down the line and for the recipient of the card to contact you even at that point when the need arises. Above all, such business cards are far less likely to be discarded and would actually be put to good use based on the purpose they are meant to serve. They provide some real value to whoever you give it to, which ultimately helps them remember and recognize your brand. Functional business cards with a purpose are the ideal way to do this. If you really do want to drive your brand recognition, you need to design your business card in a way that serves a bigger purpose than just self-promotion.
The most important purpose of your business card is to get your brand name out there.
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